MEET MADDA

Maddalena Alecce_Founder of Casa Madda Consulting

Founder and Driving Heart behind Casa Madda.

With over a decade of experience in the fields of Marketing and Communications, Maddalena has emerged as a true force—building, scaling, and branding products and services while developing strategic roadmaps across diverse industries. What began as a career in non-fiction writing evolved into roles as a marketing strategist, sales enabler, and people-first leader for Fortune 500 companies and startups alike.

Over the course of her career, she has worn many hats—brand storyteller, operations expert, team coach, and dedicated partner to global clients in lifestyle, fashion, real estate, and hospitality. Despite the variety of these experiences, one truth has consistently held firm: every business needs a compelling story, a strategy that delivers, and a plan that strikes the perfect balance between bold ambition and practical execution. While these principles may sound simple, achieving this synthesis is an art of sophisticated refinement.

The art of Casa Madda is precisely this: bridging the gap between vision and reality so that brands grow with clarity, intention, and impact.

A boutique marketing consultancy dedicated to helping small- to mid-sized companies through insightful consulting, strategic vision, and hands-on execution, Casa Madda delivers deep expertise in every engagement—ensuring each brand not only resonates but also achieves sustainable success.

Casa Madda Boutique Marketing Consultancy

Casa Madda, meaning “Home of Madda,” draws inspiration from the core values that underpin every client engagement. It embodies the relaxed ease of chatting with a friend in their living room—where open dialogue and genuine connection form the foundation of every successful partnership. In this collaborative environment, time is devoted to understanding your brand’s unique needs, building trust, and crafting bespoke marketing solutions that deliver measurable results.

Casa Madda Consulting, a boutique marketing consultancy

Every business deserves a compelling narrative, a strategy that delivers, and an execution plan that brings vision to life.

GET IN TOUCH

Tell us about your brand’s needs, budget, and timeline. We’ll be in touch to discuss how we can bring your vision to life.